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Privacy Statement (US)

This privacy statement was last changed on September 2, 2026, last checked on September 2, 2026, and applies to citizens and legal permanent residents of the United States.

In this privacy statement, we explain what we do with the data we obtain about you via https://rivercruiseadvisor.com. We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

  • we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
  • we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
  • we first request your explicit consent to process your personal data in cases requiring your consent;
  • we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
  • we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

1. Purpose and categories of data

We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)

1.1 Newsletters

The following categories of data are collected

  • IP Address
  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
  • Geolocation data
  • A first and last name
  • An email address

Retention period

We determine the retention period according to fixed objective criteria: Newsletter subscriber information is retained for as long as the individual remains subscribed, or until they request deletion or we otherwise remove their information. MailerLite may process subscriber information and newsletter engagement data, including opens, clicks, IP address and approximate location, in connection with providing our email marketing services. Temporary webform submission records stored on our website are automatically deleted after 90 days.

1.2 Contact - Through phone, mail, email and/or webforms

The following categories of data are collected

  • A first and last name
  • An email address

Retention period

We determine the retention period according to fixed objective criteria: Webform submissions are retained on the website for up to 90 days. Related email correspondence and business records may be retained for as long as reasonably necessary to respond to the inquiry, provide requested services, resolve disputes, or meet legal and administrative requirements.

1.3 Compiling and analyzing statistics for website improvement.

The following categories of data are collected

  • IP Address
  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
  • Geolocation data

Retention period

We retain this data until the service is terminated.

1.4 Payments

The following categories of data are collected

  • A first and last name
  • An email address
  • A telephone number
  • IP Address
  • A signature
  • Financial information such as bank account number or credit card number
  • Commercial information, including records of personal property, products or services purchased, obtained, or considered

Retention period

We determine the retention period according to fixed objective criteria: Payment and transaction records are retained for as long as reasonably necessary to process the transaction, handle refunds or disputes, maintain accounting and tax records, and comply with applicable legal obligations. Payment card information is processed by our payment service provider and is not stored directly on our website.

2. Sharing with other parties

We only share or disclose this data to other recipients for the following purposes:

Purpose of the data transfer: Email marketing, newsletter distribution, subscriber management and email engagement tracking
Country or state in which this service provider is located: United States
Purpose of the data transfer: Payment processing, transaction management, fraud prevention, refunds and dispute handling
Country or state in which this service provider is located: United States

Purpose of the data transfer: Cruise recommendation, trip planning and booking assistance, only when the visitor has expressly consented to having their information shared.
Country or state in which this third party is located: United States

3. Disclosure practices

We disclose personal information if we are required by law or by a court order, in response to a law enforcement agency, to the extent permitted under other provisions of law, to provide information, or for an investigation on a matter related to public safety.

If our website or organization is taken over, sold, or involved in a merger or acquisition, your details may be disclosed to our advisers and any prospective purchasers and will be passed on to the new owners.

4. How we respond to Do Not Track signals & Global Privacy Control

Our website responds to and supports the Do Not Track (DNT) header request field. If you turn DNT on in your browser, those preferences are communicated to us in the HTTP request header, and we will not track your browsing behavior.

5. Cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy on our Opt-out preferences webpage. 

6. Security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorized access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

7. Third-party websites

This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.

8. Amendments to this privacy statement

We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.

9. Accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person. We shall provide the requested information only upon receipt of a verifiable consumer request. You can contact us by using the information below. You have the following rights:

9.1 You have the following rights with respect to your personal data

  1. You may submit a request for access to the data we process about you.
  2. You may object to the processing.
  3. You may request an overview, in a commonly used format, of the data we process about you.
  4. You may request correction or deletion of the data if it is incorrect or not or no longer relevant, or to ask to restrict the processing of the data.
  5. You may appeal our decision whenever we refuse to take action on a request and submit a complaint with the competent authority if your appeal is denied.

10. Children

Our website is not designed to attract children and it is not our intent to collect personal data from children under the age of consent in their country of residence. We therefore request that children under the age of consent do not submit any personal data to us.

11. Contact details

Avid Travel Media Inc
PO Box 1628
Fairview, North Carolina 28730
United States
Website: https://rivercruiseadvisor.com
Email: compliance@ex.comrivercruiseadvisor.com

Phone number: ‭(828) 407-0855‬

Annex

River Cruise Advisor is primarily for use by U.S. travelers. Though our reach is worldwide, we are U.S. citizens who report from a U.S. perspective. Pricing is in U.S. dollars. While our primary audience is U.S.-based, visitors from other regions may access our site, and we respect applicable privacy rights where required.

 

Third-Party Data Sharing:

When you request cruise recommendations and check the box indicating your consent, we may share your name and email address with a trusted travel agent partner solely for the purpose of assisting with your inquiry. We do not sell your information or share it without your explicit consent.

 

Akismet

We collect information about visitors who comment on Sites that use our Akismet Anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter's IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

 

Complianz | The Privacy Suite for WordPress

This website uses the Privacy Suite for WordPress by Complianz to collect and record Browser and Device-based Consent. For this functionality, your IP address is anonymized and stored in our database. This service does not process any personally identifiable information and does not share any data with the service provider. For more information, see the Complianz Privacy Statement.